Six months after ChatGPT launched, I noticed something strange happening in my personal and professional life.
I'd demonstrate a simple AI workflow—maybe building an agentic automation at work, or creating case studies in class faster and with better quality than ever before—and people would look at me like I'd just performed magic. They'd assume these capabilities belonged to me personally, when in reality, they were shared between me and a tool that anyone could access.
That's when it hit me: we're living in a rare moment I call the Window of AI Delight.
I learned about delight when I owned a smoothie business. If a regular customer walked from their car to my shop, I'd have my staff make their usual order before they reached the counter. They'd walk in and—surprise!—their smoothie was ready. Free upgrade. Instant joy.
That's delight: the intersection of joy and surprise. In business and customer service, creating delight is powerful. It builds loyalty, increases satisfaction, and makes people feel genuinely valued. But it requires you to do something unexpected that delivers real value.
What Makes This Window Special
The tools are breathtakingly powerful. AI can analyze data, generate creative ideas, build automations, create presentations, and solve problems at a level that feels almost alien.
The tools are surprisingly easy to learn. We're not talking about mastering Python or understanding neural networks. This is "setting up an Outlook calendar" level of technical difficulty. Maybe easier.
Most people haven't learned them yet. Whether they're nervous about AI, unaware of what's possible, or blocked by employer restrictions, the majority of professionals are still on the sidelines.
This creates a massive opportunity gap. Right now, if you get to the frontier—if you learn these tools and deploy them effectively—you can create disproportionate value. You can delight yourself, your colleagues, your clients, and your organization.
When you lean into the Window of AI Delight, you gain capabilities that feel like superpowers: drafting nuanced content in seconds, creating presentations that would've taken hours, analyzing complex datasets without specialized training, brainstorming solutions with a tireless creative partner.
And here's the crucial part: you shouldn't hide the fact that you used AI. This isn't about faking genius. It's about demonstrating what's possible when humans and AI collaborate. When you show someone a brilliant analysis you co-created with Claude, and they're amazed, that's not deception—that's you being at the frontier and bringing others along with you.
This window started in 2022 and it's still open right now. But at some point—maybe in 1-3 years—everyone will have caught up. Using AI for these tasks won't be impressive anymore. It'll just be normal. Like knowing how to use Excel or send a calendar invite. The window will close.
Make the Most of This Moment
This is your opportunity to be a thought leader in your workplace or your school. You can bring joy to yourself and others. My research shows that this AI moment we're in right now is full of two things: excitement and fear. We've over-indexed on AI fear in the world right now—and for good reason. But there's just as much reason to be optimistic and enthusiastic about AI.
Get to the frontier. Spend time learning one AI tool deeply. ChatGPT, Claude, Gemini—pick one and explore it until you understand its capabilities and limitations.
Use it ethically and effectively. Don't plagiarize. Don't claim sole authorship of co-created work. Be transparent about your process. Use AI to amplify your expertise, not replace your thinking.
Delight people. When you create something impressive with AI, share it. Show your colleagues what's possible. Teach them how you did it. Multiply the delight across your organization.
The Window of AI Delight is a time period, and we're in it right now. Let's use it to our advantage. Let's do our best to use AI to increase job satisfaction as much as we can.
The smoothie is ready. The upgrade is free. The window is open—but it won't stay open forever.